Morgan Factory Tour & Afternoon Tea

[Special Offer – Get 25% off price shown with our exclusive discount code. Scroll page for details]

Step into a bygone era with a Morgan Factory Tour, discovering the craftsmanship and skills that go into the creation of these superb classic cars. Combine this with a  traditional afternoon tea and experience a quintessentially British day out.

The Morgan Motor Company Factory Tour

Morgan Motor Company Car Interior. Enjoy a Morgan Factory Tour in the West Midlands and take advantage of our exclusive discount code.

The Morgan Motor Company has over a hundred years of family history, being the longest running car maker to still be owned by the founding family, and the last in the UK. On this fantastic tour of the factory, you will view the Morgan film before being taken down to the workshops where you will see the automobiles being made from start to finish. Discover the way in which these cars are made is environmentally friendly and uses both cutting edge technology and traditional skills.

Welcoming over 30,000 visitors from around the world to tour the factory each year, visitors are allowed with a few metres of the vehicles being crafted, as they walk through the production line. The experience of a Morgan factory tour is unparalleled within the automotive industry, with visitors being able to immerse themselves in the production process.

Guided tours of the Morgan Motor Company are available during weekdays (please note it is only open for a half day on a Friday in the morning). Limited to just 18 visitors per tour, an experienced and knowledgeable tour guide will introduce you to the Morgan brand, explaining the story and heritage of the company, before guiding you through the factory workshops, explaining how each car is hand crafted. Each visitor will be issued with a headset to ensure they can hear the tour guide clearly in each workshop.

Please note – the Morgan Visitor Centre will be closed from 9 December 2019 to 21 March 2020 inclusive.

Afternoon Tea at the Morgan Motor Company

After you have enjoyed the tour you can take in all the wonders of the museum before taking a seat in the café. Here you will be served a delicious selection of sweet and savoury treats, including finger sandwiches, fruit scones with clotted cream and jam, and iced cupcakes. All this will be accompanied by your choice of tea, coffee or herbal infusion to make this a tour to be remembered.

This is a great gift for classic car lovers. Treat someone to a day to remember. Enjoy this great deal with Virgin Experience at £80* for TWO.

Exclusive Morgan Factory Tour Discount Code: Enter discount code GAT25 at check-out and get it for £60 for Two. Save £20.

Be sure to check out our other great days out in the Midlands.